VIRTUAL SCHOOL TOUR VIDEOS
Virtual school tour videos are an innovative way of showing potential students and parents around your school. We produced a lots of these during the Covid pandemic but demand has continued. Parents and children can familiarise themselves with the school on line as many times as they wish.
Keep the parent and child in mind when you are thinking about Virtual school tour videos. You are showcasing your school but the needs of your prospective parents and their families need to shape your message. Parents want to be able to see what their child’s school day might look like at your school or academy. That’s where the school tour video comes in to their own.
Prioritise content that reflects your schools ethos, mission statement or core values. Use video shots that show the individual attention that students get from their teachers – shots of students learning, playing, and collaborating together.
MAKE SURE YOUR CLASSROOMS ARE TIP TOP FOR VIRTUAL SCHOOL TOUR VIDEOS
Prospective parents and students want to see your facilities too, so check that your classrooms are in tip top order, clean and tidy, with engaging displays on the walls. Whilst these are essential shots to shoot on Virtual school tour videos, don’t lose sight of what makes you unique from the school down the road. When asking the question what do I want in “my school tour” put yourself in the shoes of a prospective parent. What are the essentials of school life that they want to know about? It may be a good idea to ask the students and parents what they think? Consider organising some small brainstorming sessions, these often raise some reall good points that can be used in the videos.
WHAT QUESTIONS GET ASKED THE MOST AT OPEN EVENING?
If you struggle with what to include in your virtual school tour videos, always come back to the questions that most get asked on your open evening tours. Have a look at our resource pages for more help, or check out the schools showcase on our dedicated vimeo channel.
EXAMPLES OF A VIRTUAL SCHOOL TOUR VIDEOS
Wollaston virtual school tour video
Like many schools, Wollaston School realised that they could not hold their usual open evening during covid. They decided to create a video ‘tour’ featuring a taste of the syllabus. The magnificent Arlo was the tour guide for the evening and did a great job presenting the video.
We had a very tight schedule, 3-8pm, but we managed to get everything done and turned the edit around super quickly in time for the original opening evening date.
Greatfields virtual school tour video
During covid, the school could not welcome the new year 6 to the school in the usual way, so we made this short video to help them transition from primary to secondary school.
We combined interviews with teachers and the Head Boy and Head Girl talking about the exciting opportunities on offer. Full of information and advice that will help the new students familiarise themselves with their new school.
You may have a number of questions about commissioning school video production.
Here you will find the answers to the most frequently asked questions about school promotional videos.
If you cannot find the answer you are looking for please get in touch and we will be only to happy to help you out.
There are three very useful guides crammed with useful information about planning and shooting your school promotional videos, which are free to download:
- A Step by step guide to school video production
- Planning your school video projects
- Getting the best shots.
Watch our ABOUT US-Behind the scenes video illustrating how we make great school promotional videos.